Media planning & Buying

Media planning & buying

What is media planning?   The planning process or the foundation that helps marketers in determining where, when and how often will they run camp...

Shopify

All you need to know about Shopify

As a freelance content creator, I would say that my job wasn’t solely limited to creating and managing content. I was fortunate enough to explore the ...

HubSpot

All you need to know about Hubspot: To get-started

Ever thought about an existing well-built platform that could take care of your content generation needs as well as look into delivering an enhanced c...

WordPress

All you need to know about WordPress: Basics

There was a time when everybody back in the day seemed to be intrigued when it came to blogging and more so being a full-fledged blogger. Questions su...

Funnel Marketing

Funnel Marketing

Businesses, these days, can’t function without a well-equipped overall customer service that focuses more on what the customers actually want than sim...

seful Platforms: Graphic designing, Content & Social Media Scheduling

Useful Platforms: Graphic designing, Content & Social Media Scheduling

Often, I’ve heard people say, “I hated the idea of a 09.00-17.00 job. Hence, I chose social media only to realise I’d be having a 24 x 7 job&#82...

Understanding marketing

Understanding Marketing

Marketing is a broad concept and perhaps mere words can never define what it truly means. While it doesn’t involve the processing of humongous informa...

The power of LinkedIn

The power of LinkedIn

What would you do if you’re given charge of some software and are allowed to make changes as and when you like? Thrilling, isn’t it? Let’s just say, L...

Wonders of PR

Wonders of PR

If digitalisation is the vehicle for transformation, public relations is its accelerator. Welcome to this world of PR where, as a PR specialist or an ...

digital marketing-2

Digital Marketing pt. 2

It is 2021. Being boring will put you out of business. And while you strive your best for marketing, remember it is no longer solely about the product...

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